How to succeed in China’s booming healthcare market
If you’re thinking about selling your healthcare product on the Chinese market, your timing is impeccable! In addition to lowered...
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aiaTranslations
- Feb 14, 2018
Transforming the World with Good Old-Fashioned Love in any Language
There is a guy, a regular Joe, currently, traveling our nation handing out hugs, high fives, and good old-fashioned small talk to anyone...
aiaTranslations
- Jan 31, 2018
Don’t Be an Outsider: 6 Tips on How to Make your New Neighborhood Feel Like Home
You did it! You bought a new house in a new town, maybe even a new country! Congratulations! We know that isn’t easy or stress-less. ...
aiaTranslations
- Jan 15, 2018
DTP and Medical Marketing: How to create a life-saving message across cultures
Can Graphic Design Save Your Life? This is the question raised by an exhibit at the Wellcome Collection in London, running from September...
aiaTranslations
- Dec 29, 2017
New Year, New Language: How to ensure you learn a new language in 2018
Ahh! A fresh new year is on the horizon! Such promise it holds! It starts out with a big party. Good food, friends and hope renewed. This...
aiaTranslations
- Dec 15, 2017
How Patient Service Providers Can Better Serve Multilingual, Multicultural Patients
Have you or your family ever benefitted from patient services? Offered by many hospitals, clinics, and even pharmaceutical companies,...
aiaTranslations
- Nov 15, 2017
Trailing Spouse Survival Guide
So, your husband or wife received a once-in-a-lifetime job opportunity which requires a move to a foreign land and you are now the...
aiaTranslations
- Nov 15, 2017
The Key to Contemporary Pharma Marketing: Leave Old Marketing Tactics in the Dust
Look out the rear window. See what is being left in the dust—bent over coughing and wheezing as the marketing van speeds away? That’s...
aiaTranslations
- Oct 30, 2017
Do powerful new healthcare advertising strategies work across cultures?
As you might suspect from those informative but uninteresting medical brochures, and print ads with more fine print than appeal, the...
aiaTranslations
- Oct 15, 2017
Want an even more Successful Business? Offer Language Training!
Smart and successful companies are made up of strong leadership, innovation and positive, forward thinking strategies. They strive to...
aiaTranslations
- Sep 29, 2017
Translators and Their Texts
With our mastery of languages, translators can seem like pretty powerful people. But there are some rules we have to follow. One of...
aiaTranslations
- Sep 15, 2017
Diversity in Workplace: Pluses and Minuses
The earth is a large ball spinning in space, teeming with life, it’s very existence dependent upon diversity. It has different types of...
aiaTranslations
- Aug 30, 2017
Eight things you need to know about advertising to bilinguals
Whether you’re targeting a demographic with incredible buying power, or trying to give a certain cachet to your brand, bilingual...
aiaTranslations
- Aug 15, 2017
Tricky Challenges Every Translator Faces
We all know being a translator is a demanding job – one that requires understanding not only a language, but the people who speak it,...
aiaTranslations
- Jul 31, 2017
Tips for Expats Living and Working Abroad
Travel the world! Meet new people! Experience different languages, cultures, cuisines! Sounds idyllic, alluring. And while many of us...
aiaTranslations
- Jul 14, 2017
5 Challenges Every Interpreter Faces
A professional certified interpreter’s job is to connect people through language using above-par language skills, diligence, perseverance...
aiaTranslations
- Jun 30, 2017
Language Influences How We Think: Fact, or (Science) Fiction?
Sci-fi movies often require viewers to suspend at least some belief. Certain linguists and language lovers had to do this in a very...
aiaTranslations
- Jun 15, 2017
Self-confidence is the memory of success: How to Overcome your Fear of Speaking a Foreign Language
Speaking a foreign language can be scary. All those words and grammatical rules floating around inside your head. Plus, speaking happens...
aiaTranslations
- May 26, 2017
Latinx and The Linguistic Revolution
You may have heard that it is now perfectly acceptable to use “they” when referring to a single person. The old “he/she” rule is now...
aiaTranslations
- May 18, 2017
Taking your Copywriting Global
Creating a great ad campaign and other materials to promote your business, isn’t easy. Adapting this material to foreign audiences is...
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