Should medical language be field tested on lay people?
California is a complex state in which 1/3 of the participants in the Medi-Cal healthcare program do not speak English as their primary...
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aiaTranslations
- Aug 30, 2019
5 Reasons Why AI Will Never be Fluent in Semantics
In an article on information-age.com, author Michael Baxter states that Artificial Intelligence is close to reaching an understanding of...
aiaTranslations
- Mar 29, 2019
Content Ruining Translation Errors
At some point in every business’ life, it is natural to want to expand to reach a broader audience with your message. However, remember...
aiaTranslations
- Feb 15, 2019
Anchors away! Using Translation to Chart Your Global Marketing Course
They say only 1 in 7 people speak English as their primary language. That leaves about 6 billion people who do not. That is a lot of...
aiaTranslations
- Jan 15, 2019
Medical and pharma translation fails are no laughing matter. Here’s one reason why they happen.
Translation fails are usually good for a laugh, unless you’re directly affected by them. But medical and pharma translation fails are the...
aiaTranslations
- Nov 15, 2018
When and how should clients get involved in translation?
Sometimes clients put their faith entirely in a translator. Other times, they’re passing on texts that they’re not particularly attached...
aiaTranslations
- Oct 30, 2017
Do powerful new healthcare advertising strategies work across cultures?
As you might suspect from those informative but uninteresting medical brochures, and print ads with more fine print than appeal, the...
aiaTranslations
- Sep 29, 2017
Translators and Their Texts
With our mastery of languages, translators can seem like pretty powerful people. But there are some rules we have to follow. One of...
aiaTranslations
- Feb 27, 2017
Translation, Multiple Meanings and Cookbooks
Last month, we discussed how multiple meanings matter immensely in translation. We gave quite a few examples such as how you can swim in...
aiaTranslations
- Nov 21, 2016
Poor Quality Translation Costs More In the End
“The bitterness of poor quality remains long after the sweetness of low price is forgotten.” When it comes to translation there is no...
aiaTranslations
- May 30, 2016
Personality traits of a great translator
There are many translators out there. Some aren’t even human! Of course, that variety doesn’t mean that every translator works the same...
aiaTranslations
- Dec 7, 2015
What makes a perfect translation project manager?
When we think about translation, it often seems like a straightforward concept: Take a document of some kind, and translate into another...
aiaTranslations
- Nov 9, 2015
What Makes a Language Service Provider Innovative?
International Talks In a world saturated with companies all claiming to be the best language service provider (LSP) out there, it is...
aiaTranslations
- Sep 7, 2015
MEDICAL DEVICE TRANSLATION SERVICES
FROM WHY TO HOW There once was a time when medical device manufacturers asked themselves “why translate?” but the global markets and...
aiaTranslations
- Jul 10, 2014
Translation Tips: Machine Translation and Translation Memory
This ongoing series will provide succinct guidance to buyers of translation services. MACHINE TRANSLATION It is hard to resist….Free,...
aiaTranslations
- Jul 3, 2014
Translation Tips: Consider Design
This ongoing series will provide succinct guidance to buyers of translation services. DESIGN IS IMPORTANT Making a strong visual impact...
aiaTranslations
- Jun 26, 2014
Translation Tips: Why An Agency?
This ongoing series will provide succinct guidance to buyers of translation services. WHY SHOULD I CONSIDER USING AN AGENCY? Working with...
aiaTranslations
- Jun 19, 2014
Translation Tips: Using a Professional
This ongoing series will provide succinct guidance to buyers of translation services. USING A PROFESSIONAL Translators are often...
aiaTranslations
- Jun 12, 2014
Translation Tips: Expanding Word Counts
This ongoing series will provide succinct guidance to buyers of translation services. Why does my document have 2000 words but my...
aiaTranslations
- Jun 5, 2014
Translation Tips: Components of Pricing
This ongoing series will provide succinct guidance to buyers of translation services. It is nearly impossible to compare quotes if you do...
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